Why Customer Acquisition Companies Are Shifting from Funnels to Flywheels

The funnel is flattening. Modern customer acquisition companies are adopting the flywheel model to prioritize customer success and generate self-sustaining momentum. Ossisto Technologies supports this evolution with engagement loops, retention strategies, and referral systems that keep the acquisition wheel spinning. Curious how growth can accelerate without always increasing ad spend? Explore why the flywheel may be your future framework.